Privacy Policy
Privacy Policy for NWA Holiday Lighting
Last Updated: October 1, 2025
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This Privacy Policy describes how NWA Holiday Lighting ("we," "us," or "our") collects, uses, and discloses information that we obtain about visitors to our website, potential customers, and clients who use our Christmas lighting installation services.
Information we Collect
We collect information primarily to provide our services, improve our website, and communicate with you.
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A. Information You Directly Provide to Us
We collect information you provide directly to us when you:
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Request a quote or information about our services.
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Fill out a contact form on our website.
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Call or email us directly.
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This information may include:
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Contact Information: Your name, email address, phone number, and physical service address (where the lighting will be installed).
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Project Details: Information related to your service request, such as the size of your home or specific lighting preferences.
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B. Information Collected Automatically
When you visit our website, we may automatically collect certain information about your computer or device and your activity on our website. This may include:
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Log Data: Your IP address, browser type and settings, the date and time of your visit, and how you interacted with the site.
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Cookies and Tracking Technologies: We may use cookies and similar technologies (like Google Analytics) to collect this information and track your browsing activity for website performance and analysis.
How We Use Your Information
We use the information we collect for the following purposes:
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To Provide Services: To fulfill service requests, provide quotes, schedule installations, and perform our contractual obligations.
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Communication: To respond to your inquiries, provide customer support, and send you important service-related updates (like appointment confirmations).
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Marketing: To send promotional or informational materials about our services, offers, and seasonal updates, only if you have opted-in to receive them.
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Website Improvement: To monitor and analyze trends, usage, and activities in connection with our website and improve its functionality and user experience.
How We Use Your Information
Generally speaking, a Privacy Policy often addresses these types of issues: the types of information the website is collecting and the manner in which it collects the data; an explanation about why is the website collecting these types of information; what are the website’s practices on sharing the information with third parties; ways in which your visitors and customers can exercise their rights according to the relevant privacy legislation; the specific practices regarding minors’ data collection; and much, much more.
To learn more about this, check out our article “Creating a Privacy Policy”.
How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following circumstances:
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Service Providers: We may share information with third-party vendors, consultants, and service providers who need access to the data to perform services on our behalf (e.g., website hosting, customer relationship management (CRM) software, email service providers).
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Legal Compliance: We may disclose your information if we believe it is necessary to comply with any applicable law, regulation, legal process, or governmental request.
Data Security
We take reasonable measures, including administrative, technical, and physical safeguards, to protect your information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. However, please be aware that no security measures are 100% infallible.
Your Choices Or Rights
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Opt-Out of Marketing: If you receive marketing emails from us, you can unsubscribe at any time by following the instructions included in those emails.
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Cookies: Most web browsers are set to accept cookies by default. You can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our website.
Changes To This Privacy Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this policy indicates when the latest revisions were made. We encourage you to review this policy periodically to stay informed about our data practices.
Contact Us
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If you have any questions or concerns about this Privacy Policy or our practices, please contact us at:
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NWA Holiday Lighting
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479-295-7117
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